[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.teris.cz\/nase-postaveni-nam-poskytuje-vyhodu\/#Article","mainEntityOfPage":"https:\/\/www.teris.cz\/nase-postaveni-nam-poskytuje-vyhodu\/","headline":"Na\u0161e postaven\u00ed n\u00e1m poskytuje v\u00fdhodu","name":"Na\u0161e postaven\u00ed n\u00e1m poskytuje v\u00fdhodu","description":"Na trhu mus\u00edme b\u00fdt schopni ubr\u00e1nit se vn\u011bj\u0161\u00edm i vnit\u0159n\u00edm vliv\u016fm. Je to nezbytn\u00e9 zejm\u00e9na proto, abychom si mohli sami … ","datePublished":"2025-03-03","dateModified":"2025-03-03","author":{"@type":"Person","@id":"https:\/\/www.teris.cz\/author\/#Person","name":"","url":"https:\/\/www.teris.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/1fd5b20daa9a47a1102459a7c733d369075d8cc724ab489feb8ed72c657d346e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1fd5b20daa9a47a1102459a7c733d369075d8cc724ab489feb8ed72c657d346e?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"teris.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.teris.cz\/wp-content\/uploads\/img_a303202_w2086_t1513410391.jpg","url":"https:\/\/www.teris.cz\/wp-content\/uploads\/img_a303202_w2086_t1513410391.jpg","height":0,"width":0},"url":"https:\/\/www.teris.cz\/nase-postaveni-nam-poskytuje-vyhodu\/","wordCount":424,"articleBody":"Na trhu mus\u00edme b\u00fdt schopni ubr\u00e1nit se vn\u011bj\u0161\u00edm i vnit\u0159n\u00edm vliv\u016fm. Je to nezbytn\u00e9 zejm\u00e9na proto, abychom si mohli sami ur\u010dovat lep\u0161\u00ed podm\u00ednky kontrakt\u016f, kter\u00e1 navazujeme se z\u00e1kazn\u00edky, nebo distributory. V\u00a0okam\u017eiku, kdy budeme na trhu postradateln\u00ed, mal\u00fd hr\u00e1\u010di, nebo snadno nahraditeln\u00ed, nebudou m\u00edt na\u0161i spole\u010dn\u00edci \u017e\u00e1dn\u00fd d\u016fvod k\u00a0setrv\u00e1v\u00e1n\u00ed na na\u0161\u00ed stran\u011b. Podm\u00ednky mohou b\u00fdt pro v\u00e1s nev\u00fdhodn\u00e9 a vy s\u00a0t\u00edm nebudete schopni nic ud\u011blat.Jedine\u010dnost n\u00e1m d\u00e1v\u00e1 v\u00fdhodu, d\u00edky kter\u00e9 m\u016f\u017eeme p\u0159e\u017e\u00edt.\tP\u0159i distribuci rozhodujeme o:–\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Mezi\u010dl\u00e1nc\u00edch distribu\u010dn\u00ed s\u00edt\u011b: na jak\u00e9 \u00farovni, jak budou prov\u00e1z\u00e1ny, jak\u00e1 bude jejich funkce. Zde \u0159e\u0161\u00edme typ.–\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Po\u010det mezi\u010dl\u00e1nk\u016f: zde m\u016f\u017eeme vytvo\u0159it exkluzivitu, nebo tak\u00e9 velik\u00fd probl\u00e9m. Proto\u017ee na\u0161e v\u00fdrobky m\u016f\u017ee exkluzivn\u011b distribuovat jen jedna spole\u010dnost a t\u00edm na n\u00e1s i tla\u010dit, proto\u017ee nem\u00e1 konkurenci a my p\u0159itom z\u00e1vis\u00edme na jejich sna\u017een\u00ed. Selektivita je mnohem lep\u0161\u00ed, proto\u017ee a\u010dkoli je distributor\u016f st\u00e1le m\u00e1lo, maj\u00ed tendenci dokazovat svou jedine\u010dnost a t\u00edm p\u0159izp\u016fsobovat podm\u00ednky n\u00e1m, pokud jim za to ov\u0161em stoj\u00edme. Posledn\u00edm typem pak je intenzivn\u00ed distribuce kdy se n\u00e1\u0161 produkt dost\u00e1v\u00e1 na trh v\u0161emi cestami a na\u0161ich distributor\u016f je nepo\u010d\u00edtan\u011b.–\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Odpov\u011bdnost a podm\u00ednky mezi \u010dleny s\u00edt\u011b: zde dojde k\u00a0tah\u00e1n\u00ed se o zodpov\u011bdnost, pr\u00e1va na teritoria, dopl\u0148kov\u00e9 slu\u017eby, \u0159e\u0161en\u00ed reklamac\u00ed a poskytov\u00e1n\u00ed z\u00e1ruk. Vytv\u00e1\u0159\u00ed se celkov\u00e1 cenov\u00e1 politika s\u00a0obstaravatelskou smlouvou. Do t\u00e9to \u010d\u00e1sti pat\u0159\u00ed v\u0161e, co sep\u00ed\u0161ete do smlouvy. Vy stejn\u011b jako v\u00e1\u0161 prot\u011bj\u0161ek chcete co nejlep\u0161\u00ed podm\u00ednky a co nejm\u00e9n\u011b zodpov\u011bdnosti.–\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Odm\u011b\u0148ov\u00e1n\u00ed a motivace \u010dl\u00e1nk\u016f: u\u017e na za\u010d\u00e1tku mus\u00ed b\u00fdt dan\u00fd zp\u016fsob platby. Proto\u017ee za v\u0161echny slu\u017eby se mus\u00ed platit. Typicky se po\u010d\u00edt\u00e1 se t\u0159emi \u010d\u00e1stmi.o\u00a0\u00a0 Provize: tu z\u00edsk\u00e1vaj\u00ed obvykle agenti za ka\u017ed\u00fd uskute\u010dn\u011bn\u00fd n\u00e1kup, nebo trval\u00e9ho z\u00e1kazn\u00edka, kter\u00e9ho z\u00edsk\u00e1.o\u00a0\u00a0 Delcledere: za ka\u017ed\u00e9 zrealizovan\u00e9 inkaso je ur\u010den\u00e1 odm\u011bna.o\u00a0\u00a0 Mimo\u0159\u00e1dn\u00e9 odm\u011bny: jde o jist\u00fd druh provize podle u\u017eite\u010dnosti distribu\u010dn\u00edho \u010dl\u00e1nku.                                                                                                                                                                                                                                                                                                                                                                                        3.9\/5 - (8 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Na\u0161e postaven\u00ed n\u00e1m poskytuje v\u00fdhodu","item":"https:\/\/www.teris.cz\/nase-postaveni-nam-poskytuje-vyhodu\/#breadcrumbitem"}]}]